Even though barcodes have become integrated into all of our lives, most people are unaware of exactly how they work and how they get included on products. That is where we come in.
Since the first UPC was scanned in 1974, we have been working with printers, manufacturers, distributors, and retailers on standardized barcode implementation. A barcode involves both encoded data and a machine-readable symbol (i.e. UPC-A barcode symbol). Although our initial technical expertise was actually creating the precise original barcode artwork, hundreds of thousands of companies also began to rely on us to help obtain and manage their appropriate barcode identifiers (i.e. GTIN/ UPC). Today, our clients' barcodes are in virtually every store, library, and online marketplace.
Behind every printed barcode, there is some underlying data. There are global standard agencies that license respective identifiers for respective industries. Whereas the standards agencies provide licensing and education functions, they do not provide actual barcode artwork (images) and assignment support.
UPC/EAN barcodes are a requirement in global retailers and marketplaces. GS1 is the licensing organization that provides the Prefixes/GTINs and educational webinars. Our team of certified GS1 Barcode consultants assists tens of thousands of companies every year with their new and ongoing GTIN assignments. Since the global standards are quite complex and organizations contend with routine turnover, our support services enable companies to confidently comply with both global and retailer-specific requirements.
All GS1 Service/Support subscriptions include access to the GTIN.cloud® management portal. GTIN.cloud® is the online resource through which manufacturers upload and manage their UPC product data and images. The GTIN management function enables companies to assign and activate their GS1 GTINs, associate data attributes, upload images, and create digital .eps barcode files. All entered UPC product data is personally validated by an assigned GS1 barcode consultant before the UPC is published. UPC product data can be exported to other data resources, such as GS1 Data Hub, Amazon, and Google Merchant Center.
Our Publisher Services division provides focused support for small to medium self-publishers. We are the largest channel partner of the US ISBN Agency and provide authentic ISBN and barcode packages geared towards smaller publishers. Similar to our GS1 Barcode Service, our team of Publishing Consultants is available to personally assist new publishers with their identification and publishing needs. Please visit www.isbn-us.com.
Our legacy began when the framework of the UPC numbering and barcode language was first conceived. With the finalization of the system, a problem emerged – how do we get a barcode label on every product, which can be successfully scanned the first time at every point of sale system? Remember, this was a time long before digital printing was developed!
The only solution available involved the traditional printing process, made up of printers, designers, platemakers, and typesetters. Due to the nature of barcodes, every drawn code had to be created with a precision of +/-.0002".
The birth of desktop publishing completely changed the entire printing industry. Digital artwork rapidly replaced the analog photographic medium for all types of artwork, including barcodes.
In 2001, Bar Code Graphics launched the first online application for creating digital barcodes with software (PrecisionCode) that adhered to the UCC's strict criteria. This web application is still available at www.createbarcodes.com. GS1 US began offering software certification a few years later and the PrecisionCode program became the only certified software to create .eps image files.
Since our PrecisionCode software resides as a web-based software tool AND is still the only certified application to create high precision vector-based .eps barcode files, it is the barcode origination backbone for many solutions serving the retail and pharmaceutical industries. Our web service tools enable seamless barcode origination and delivery for our partners' web applications. To learn more, please contact sales@barcode.graphics.
Identification Labs is Bar Code Graphics' barcode testing and certification business and it is the largest barcode testing organization in North America. This division serves as the go-to source for barcode information for top manufacturers, distributors, and retailers. Identification Labs discusses WHETHER a barcode is acceptable as well as what is required to resolve instances when barcodes fail because of our unique history in both supply chain technology and barcode printing.
Identification Labs Certification ensures that a supplier ship point is prepared to comply with a specific barcode requirement. Our certification process requires an analysis of a printed sample to verify:
Our testing lab has the capability of evaluating any GS1-128 Shipping Label, GTIN-14, UPC, UDI label, or other standards-based shipping and identifying labeling. Suppliers frequently employ our services when a modification is made to their label production model or when they get offset expenses and are unable to determine the source of the infraction or authenticity.
In the 1990's, we were selected by Sears Roebuck to help their suppliers not only implement their supply chain barcodes but also monitor their performance. Over the years, we have expanded our services to the top US retailers and other industries.
A clear and simple set of specifications is the foundation of any barcode program. Identification Labs develops new vendor requirements, updates current ones, or simply assesses and makes recommendations to align existing requirements with relevant standards.
A certification program makes certain that suppliers can create the labeling and barcoding that your business needs. Programs may require certifying the whole supplier base or may concentrate on fixing issues as they arise. Designing, putting into practice, and managing certification programs is what Identification Labs has done for many years.
Barcode scanning issues that go unreported or are simply defined as “non scans” aren’t going to go away and are always going to be a drag on the bottom line. Our monitoring programs provide actionable information on barcode rejects. We have experience both acting as a component in an existing monitoring or compliance program as well as implementing stand-alone programs. Our focus is always on getting the best data with the least disruption.
There are numerous potential things that can go wrong between the time a company's barcoding software is opened and the time a pallet leaves its four walls. Identification Labs can analyze barcode & labeling methods from start to finish and advise on solutions, adjustments, and best practices, regardless of the goal being to maximize scan rates or minimize offsets. Our years of experience in the compliance and standards domains will assist firms of all sizes.
Our strategy for providing customer service is fundamentally different from that of the standards organizations, which see it as an expense. Contrarily, we view direct interaction with clients as a chance to verify barcode compliance, advance knowledge, and foster loyalty.